Our relationship with the National Kitchen & Bathroom Association (NKBA) began initially as we were engaged to develop a fresh approach to (and manage) their well established annual awards program.
The challenge was to create a leading and engaging awards platform for NKBA - this soon expanded to exploring some of the unrealised potential, not only in the awards program but within the NKBA brand itself.
Through a close partnership, we continue to develop strategies and explore opportunities that will increase the effectiveness of the NKBA brand and the annual event. These include the design of new core branding for the program, alternative event formats and categories, increased designer engagement, promotional activity, media partnerships, conference locations and experiences - plus the introduction of a VERY exciting international guest speaker (to be revealed early 2016).
With a new energy and a passion to achieve growth, we aim to bring the NKBA brand to life - helping the organisation grow, through its support and development of its members, the designers who make up a large part of New Zealand’s kitchen and bathroom industry.